Print Collateral, Stationery Sets, Brochures and Menus (949) 230-0250
"The Step-by-Step Customer Focused Print Collateral Design"
Print collateral categorizes much of the printed materials that you use that cannot be classified as advertising that is printed in outside publications. It's advertising and materials such as stationery sets, brochures, menus, postcards and promotional items that are used to promote your business or satisfy your customers. These items can have special considerations such as mailing requirements or whether or not the piece will be laminated, bound or printed in unique ways. In the case of business cards, brochures and leave-behinds, durability needs to be taken in consideration as many of them are used as reference pieces for your customer's files.
Generally, the analysis phase will start at your place of business and will take between 20-30 minutes. Later, we can perform some of the process over the phone and through e-mail. We will analyze your current marketing materials and make suggestions on a design approach. Also, with your help, we will gather pertinent information and examples relating to your business through the use of a written Creative Review.
After analysis and brainstorming by our creative team and input from you and the Creative Review, we will develop a written Creative Brief outlining the goals and intentions of the piece. The Creative Brief will also set out milestones for approvals of copy, artwork and layout. Additionally, the Brief will layout the timetable needed to produce your materials. Once you are satisfied that the Creative Brief meets your needs, we will begin the design phase.
We will contact your printer for all print requirements. (If you need a printer, we have a network of printers that we work with or you can choose your own.) Using the Creative Brief, we will create up to three preliminary designs that meet the criteria laid out in the Brief. After you select one of them, we will continue to develop and refine the concepts and artwork into a comprehensive design with input from you at set milestones to approve copy, artwork, and layout. With all approvals in order, we will finalize the design, and submit it to you for approval.
With the approval of the final design, we will deliver all materials to you or your printer in a form that best suits the print or publication requirements. We will then schedule a follow-up meeting with you to recap the Creative Brief, benchmarking the effectiveness of the design to its intended goals.
Stationery Sets ...$275 complete set (Business Card, Envelope, and Letterhead)
Fee is for design only, printing is an addditional and separate charge.
Fee includes: Scanning, editing and layout of any photography, illustration, logos or other art to which you own the rights.
Additional fees that may apply with your authorization:
- $75 or less per image for stock photography or illustration that we purchase for you.
- $50 or less for any specialized fonts that we purchase for you.
- $500 for any original logo that we must produce for you.
Production schedule: Most stationery sets have a 5-7 day turnaround. However, turnaround time varies depending on your schedule for approvals.
Brochures, Menus, Postcards or other Materials ...$250 per page
Fee is for design only, printing is an addditional and separate charge. Fee includes: Scanning, editing and layout of any photography, illustration, logos or other art to which you own the rights.
Additional fees that may apply with your authorization:
- $75 or less per image for stock photography or illustration that we purchase for you.
- $50 or less for any specialized fonts that we purchase for you.
- $500 for any original logo that we must produce for you.
Production schedule: Most page based collateral materials have a 5-7 day turnaround. However, turnaround time varies depending on your schedule for approvals.
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